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advertising video | dvd writing | book image | design advertising top My ad portfolio at-a-glance on Pinterest video top Video samples on YouTube new! New World Trade Center and 911 Memorial (5 min) for Wall Street Mobile Development (private, to be released) new! New York Skyscrapers: a short history (3 min) for Wall Street Mobile Development (private, to be released) Booking it along the Amazon (90-second trailer): a 20 min fundraising DVD for charitable projects in Peru. Client: PACTOUR/FPC Global Outreach. Shot and edited with a Sony DSC-HX9V point & shoot camera Handmade Bikes: The Buyer, the Builder, the Bling: 14-min mini-documentary. Client: Momentum Planet Magazine. Shot and edited with a Canon 8-mpix point & shoot camera. Music composed by Lynette Chiang Round*Up Fast Fold Showdown | Story | Film Society of Lincoln Center GreenScreens Official Selection, 2009
16,000 Feet on a Friday Trailer (3 min trailer) | Story | First feature length movie shot with a 3.2 mpix digital camera, 2004 Route 66 by Bicycle Trailer | Original article on Bike Friday website (now archived) | Pedaling the Mother Road (53 min DVD) JAMTOWN: Intriguing Instruments | NY International Gift Fair profile of a Seattle importer of world instruments Other videos REMO: Selling the story not the stripey thing | Story | profile of an online retailer Bike Friday's community marketing collaboration with 2 local businesses | Story Cycle2City: A Commuter's Bicycling Facility | used by the Harvard School of Public Health and Design curriculum Bike Friday's collaboration with local transit authority | Story Bike Friday on the Catwalk Collaboration with NY Fashion Designer Telfar Clemens, 2008 Helmet Haricut from Bumble & Bumble | Making a trip to the hairdresser somehow work related Longest Line in NYC | Women , 2008 The Pied Piper of Puna : David Hannauer, Ocarina Meister Poledancing for the Modern Urban Cyclista | Story | Bobbie's Pole Studio dvd movies top Shot, edited, music arranged/composed by Lynette Chiang. Seen by cycling, travel and multimedia audiences worldwide and on PBS. 
Peru Adventures: Biking, Books and School Building - Amazon to the Andes with PACTOUR Shot, edited, produced this fundraising DVD for PACTOUR/F.P.C. Global OutReach Peru Charity projects led by Race Across America Legend Lon Haldeman Movie clip | Read DVD sleeve | To acquire a copy, contact Lon Haldeman 
Route 66 by Bicycle: Pedaling the Mother Road: 57-minutes, 2006. Shot, edited 40 cyclists crossing the country on a 29-day anniversary expedition led by Race Across America Legend Lon Haldeman Movie clip | Read DVD sleeve | Buy it 
 Boston Bike Film Festival 2005
16,000 Feet on a Friday: Biking the World's Highest Paved Road, 45 minutes, 2004. Expedition over the 16,000 ft Ticlo Pass, Peru, led by Race Across America Legend Lon Haldeman. I was interviewed by Jim Clash of Forbes.com. Movie clip | Read DVD sleeve | Buy it writing top Note: Some samples below reference archived images on the client site which may no longer be linked. Unfortunately I have no control over this. business writing samples new! Breaking news article New Program Aims To Ease Flow Of Foreign Brands To Chinese Consumers for FastCompany.com HTML Email: monthly Bike Friday Customer Email Special anniversary edition commemorating a decade of brand achievements. Links to this archived article. Copy, HTML coding Newsletter: 8-page print/PDF Bike Friday Quarterly Newsletter Print mailing to 3000 customers. Copy, Adobe Indesign layout HTML B2B email Bike Friday Dealer Email Monthly update for 34 worldwide distributors. Copy, HTML coding Technical Manual: 72 page print/PDF Bike Friday Recumbent Manual Instruction manual with accompanying DVD. Copy, images, DVD shoot/edit, Indesign Book layout Product Catalog: 70 page print/PDF Ciclismo Classico 2011 Tour Catalog (56 Mb PDF) Headlines, copy, chapter structure, some imagery Product Catalog: 40 page print/PDF Bike Friday Product Catalog: 5 Mb PDF. Covers shots (06, 07), copy, Indesign Book layout | Bike Friday catalog archive Content Marketing for Partners Three Great Italy Trips for Foodies Story marketing for B2B Partner Ciclismo Classico Tours Corporate Customer Offer Bike Friday online article with retail offer. Copy, offer strategy blogging | My blogs FastCompany.com Expert Blog Blogging on copy, content and community since 2007 YoGanesh Blog Content creator/strategist and blogger for YoGanesh.com, since 2012 2010: The Year of Saying "I Got It" live link On the perils of non-response. FastCompany.com Top 10 post, January 2010 They Got It! live link Followup to previous post Obamabilia: Royalty-free "Kind Eyes" Already stimulating the Economy live link Lighthearted look at campaign kitsch. Fastcompany.com Packaging Design 101: Follow through ... with decent glue On taking good design all the way to the sticky label. Fastcompany.com Selling the Shirt Not the Stripey Thing Profile of e-tailer REMO, for FastCompany.com Asian American Advertising: It's not all about me Profile of DAE Advertising (San Francisco), FastCompany.com Barack Obama and the Power of Positive Discrimination live link He's black, and that's enough for me. Fastcompany.com On Not Biting the Feedback that Feeds You live link Criticism - it's all good. Fastcompany.com My Friend Alison: She's the Real Thoreau live link A personal tribute to someone I admire published articles From Padlocked Diaries to Powell's Pick: The Willamette Writers Conference Conference Review, Op-Ed for the Eugene Register-Guard A Handmade Affair: The Buyer, the Builder, the Bling (story, some photos, video) Print edition: Page 1 | Page 2 | Page 3 | Page 4 | video Momentum Planet, Vancouver Cheap and Choosy: Getting by in the land of the potluck, yoga and tofu | live link Back to Campus Special : Eugene Weekly Doing the Dishes in Country Kerry Part I Escape from America Magazine A Little Wheel Goes a Long Way live link BicycleTouringPro.com web event Turning 35 in Edinburgh (PDF, page 19) live link for riderscollective.org, June 2010 multimedia event reporting: words, photos, movies I'm the cat among the pigeons, filming, interviewing, catching people off guard. The goal: make readers late for work. A Decade of Fridays A 10-year retrospective of online multimedia content authored by Lynette Chiang for bikefriday.com Mark Mobius on a Friday Interviewing Mutual Funds Guru, Mark Mobius Little People of America Annual Convention Bike Across Italy Just words and pictures of a 10-day trip review advocacy, PR stunts and B2B collaborations Multimedia coverage to inform and inspire 3-way Marketing partnership between a manufacturer, a grocer, a bike shop A tikit to ride the buses Collaboration with transit authority The tikitTM on Trial in NYC Getting a folding bike past New York's toughest gatekeepers Burn Carbs Not Hydrocarbs Symposium Advocacy for sustainable transportation options. In 2008 The Harvard University included her advocacy multimedia in its Public Health and Design curriculums. Aloha, but not in my Backyard Advocacy for Beach Access in Hawaii travel writing Travel Writing Collected multimedia travel articles - words, photo galleries and video Fisherman and Flashers in County Kerry Doing the Dishes in County Kerry Part II humor April Fool's Day Some serious relationship marketing dressed up as killer pranks Plumbing the Depths of Joe the Foreign Policy Expert FastCompany.com, Oct 2008 book top 
The Handsomest Man in Cuba: an escapade : official webpage Published by Random House Australia, Globe-Pequot USA, National Geographic Adventure Press Germany. Original book layout, jacket design, photography by Lynette Chiang. New York Times Book Review, 2007 | Buy it image top Photography for Bike Friday Catalog covers:
Prize-winning shot from the NY 5-Boro Bike Tour. See it bigger. design top Original invention: Traffic Cone BagTM A Galfromdownunder original design, 3-in-1, reversible, proudly made in the New York Garment District. About 
Bike Friday Headbadge Design bikefriday.com/headbadge 
Bike Friday Map Jersey Made in the USA by VoMax Apparel |
